Puma Official Merchandise Supplier of the 2013 African Cup of Nations

Hi guys,
Puma announced its partnership with the Confederation of African Football’s major competition, as the Official Fan Supplier for the Orange Africa Cup of Nations, SOUTH AFRICA 2013. This partnership will see the first merchandise developed and distributed throughout the whole tournament.

Nokia and FC Barcelona: Tiki Taka with Nokia Lumia

Hi everyone,
Nokia India inked a partnership deal with FC Barcelona today, and became a regional partner of the Catalan club. FC Barcelona is increasing its presence in market with a fast growing economy.

The New Generation of African Footballers Powered by Nike

Hi guys,
Apologies for the lack of articles about the African Cup of Nations 2012. Being in New York is fantastic., but unfortunately keeps me too much away from blogging. This tournament gets a strong scrutiny from football brands and Nike have a very specific positioning. Take a look.

adidas Launches the 2012 African Cup of Nations Matchball: The adidas Comoequa

Hi everyone,
Adidas and the Confederation of African Football (CAF) presented a newly designed official match ball, the adidas ‘Comoequa’, the Official Match Ball for the 2012 Orange African Cup of Nations. The name takes its inspiration from the Como River which runs through both host nations – Gabon and Equatorial Guinea, and the Equator which runs throughout Africa and unites both host nations.

Yaya Touré, African Player of the Year

Hi guys,
Puma’s football efforts in Africa paid off. Ivory Coast star Yaya Touré who last night was voted winner of the African Player of the Year award.

Sub-Sahara and Africa Champions League and Europa League TV Rights to Canal+ Afrique

Hi everyone,
UEFA today announced the award of the 2012-15 UEFA Champions League and UEFA Europa League French language media rights in Sub-Saharan Africa to CANAL+ AFRIQUE.

Chelsea FC Increase its Brand Footprint in Africa

Hi all,
Chelsea Football Club has partnered with professional Sail as the club strives to increase their brand footprint and following throughout Africa. Working on behalf of Chelsea, Sail will market the club throughout Africa with a particular focus on the club’s first team players, including Michael Essien, Didier Drogba and new signings Fernando Torres and David Luiz.

PUMA Close to Sign a Partnership with Bafana Bafana

Hi everyone,
Back in November, Puma signed a deal with the Chilean National team. There were already rumours announcing an upcoming deal between Puma and the South African Football Association (SAFA). Since yesterday, SAFA and Puma are reportedly close to sign a partnership which will make Puma the official kit supplier of the Bafana Bafana.

Kehinde Wiley Puma Shoes: When Football meets Art

Hi everyone,
Puma is maximising on its partnership with artist Kehinde Wiley and released a football shoe featuring the artist work. Yes, football and art is a good mix and Puma outlines so with a new limited edition of its V1.10 football shoe.