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From now on, fans of the Ligue 1, Ligue 2 and Coupe de la Ligue can follow the latest news directly on the recently-launched Facebook pages, which are specifically-dedicated to each competition.
Naming right in football is an effective way to generate additional revenues for clubs and a fantastic marketing platform for the rights owners. SPORT+MARKT released the Naming Rights Reports 2011, and below are the key learnings.
I was watching a Ligue 1 game the other day (Bordeaux v Lyon) and during the highlights, I was surprised to notice the variety of outfit sponsors. I looked closer and put together this “chart” which is, in my opinion, pointing out several topics.