The adidas Final Wembley 2013: A Tribute to Wembley

Hi guys,
The Champions League Final in Wembley will feature a brand new adidas ball. The ball has been designed to celebrate the UEFA Champions League Finals that have taken place at the ‘home of football’ over the last 50 years.

Nike Acquires adidas and Puma

Hi guys,
Breaking news: Nike officially acquired today adidas and Puma. The amount has not been disclosed, but some sources confirmed that the price tag is around €80 billion.

Nike Launches the FFF En Bleu et Contre Tout

Hi everyone,
On Friday, France played Georgia for the World Cup 2014 qualifiers. Nike launched the FFF Away kit swapping the traditional white for a light blue colour palette. Nike added a strong social media element to boost players performance.

Nike Partners with AS Roma

Hi everyone,
AS Roma and Nike today announce a new partnership for Nike to become the club’s official apparel and equipment sponsor. The 10-year agreement will begin at the start of the 2014-15 season. 

Bundesliga Adopts Revenue Distribution Key for 2013- 2017

Hi everyone,
In a meeting held in Frankfurt am Main, the German League Association unanimously agreed to a new distribution key for the league’s centralised marketing revenues for the 2013/14 to 2016/17 seasons.

adidas Partners with Rush Soccer, the Top Youth U.S. Football Club

Hi everyone,
adidas today announced a partnership with one of the world’s largest and most successful youth football clubs, Rush Soccer.

adidas the Official Matchball Supplier of the Ligue 1

Hi everyone,
Puma is no longer the official matchball supplier of the french Ligue 1. Adidas took over and launched the “Le 80″ matchball to celebrate the 80th anniversary of the French Professional League.

Real Madrid and adidas Launch the 2012-2013 Kit

Hi everyone,
Real Madrid and adidas launched the 2012-2013 home kit of the Merengues. With the tagline we all play, adidas launched a Real white and black kit, with its key players and invite fans to celebrate and play. Take a look.

USA Today Acquires Fantasy Sports Venture and Big Lead Sports

Hi everyone,
The USA TODAY Sports Media Group have announced today that it has completed its takeover of Fantasy Sports Ventures (FSV) and Big Lead Sports, the largest independent digital sports property in North America.

Sub-Sahara and Africa Champions League and Europa League TV Rights to Canal+ Afrique

Hi everyone,
UEFA today announced the award of the 2012-15 UEFA Champions League and UEFA Europa League French language media rights in Sub-Saharan Africa to CANAL+ AFRIQUE.

Canal+ Awarded 1st Pick Champions League Rights

Hi guys,
Canal+ will continue its long-standing role as a UEFA content partner after being awarded the final, so-called ‘first-pick ‘ media rights package for the 2012–15 UEFA Champions League in France.

Scottish Premier League and Mitre Sign Deal Extension

Hi everyone,
The Scottish Premier League and Mitre has announced a four year partnership that will see Mitre continue as official ball supplier until 2015.
Mitre has supplied the SPL with match balls since the start of the league in 1998 and the Mitre Tensile ball will continue to be used for the 2011/12 season, with each club having a personalised ball printed in club colours and displaying its club badge.