FFF Nike Away Kit Unveiled

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Hi everyone,
Today, Nike unveiled the new FFF Away kit. Following the home launch with a full Nike event in Paris with France playing Brazil, the Beaverton firm launched the away kit, and emphasized on the innovative design keeping alive the french values.

With a very “made in France” look, Nike outlines the fact that the sailor man look belong to the french culture and heritage since the 19th century. This over blouse is nowadays trendy was worn by ordinary french seamen or landlubbers.



Nike revisit this very french look and will definitely create some buzz around this new kit. I can’t wait to read your comments!

Karl Lusbec


3 thoughts on “FFF Nike Away Kit Unveiled

    […] The FC Barcelona’s woven crest is placed on the left chest and on the inside, next to the heart, “Tots units fem força” (All United, We Have the Strength) is printed. Similar approach to the French kit with “Nos differences nous unissent“. […]


    2011 Football Marketing Highlights « said:
    December 30, 2011 at 3:39 pm

    […] Nike unveils France away kit […]


    Euro 2012 FFF Nike Away Kit: Marketing Elegance « said:
    February 24, 2012 at 10:35 am

    […] guys, Nike released the French Football Federation away kit for Euro 2012. After the “Mariniere” launched for Euro qualifiers, the Swoosh celebrates the french elegance with a white kit. Simple […]


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