Real Madrid and Emirates presented a new sponsorship deal for the next five years. The deal, announced at a press conference today (July 29) at the Santiago Bernabeu Stadium, sees Emirates become a Partner and Official Airline to the club for the next five years.
Florentino Perez said: “Emirates is a world-renowned company that has always respected and valued sport. The airline shares our belief in loyalty, effort, commitment and innovation and these common principles will create a special understanding. We strongly believe this is a strategic alliance bridging us with our many followers all over the world.”
“Having launched flights to Madrid on 1st August last year, this is a tremendous way for Emirates to mark the first anniversary of the route, while demonstrating our on-going support to sports and sports followers around the world,” added Salem Obaidalla
The act ended with an exchange of gifts. Real Madrid presented Emirates representatives with a customised shirt, and in turn received a scale replica of one of the airline’s airbuses. [Source: Real Madrid.com]
Emirates keeps a strong footprint in global football. After partnering with major clubs, the UAE airline adds Real Madrid to its portfolio.