Emirates to Partner with Real Madrid

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Hi all,
Emirates continues to invest heavily in football. After AC Milan, Arsenal, PSG, and others, the UAE Airline partners with spanish giant Real Madrid. The deal runs for the next 5 seasons.

Real Madrid and Emirates presented a new sponsorship deal for the next five years. The deal, announced at a press conference today (July 29) at the Santiago Bernabeu Stadium, sees Emirates become a Partner and Official Airline to the club for the next five years.

Florentino Perez said: “Emirates is a world-renowned company that has always respected and valued sport. The airline shares our belief in loyalty, effort, commitment and innovation and these common principles will create a special understanding. We strongly believe this is a strategic alliance bridging us with our many followers all over the world.”

“Having launched flights to Madrid on 1st August last year, this is a tremendous way for Emirates to mark the first anniversary of the route, while demonstrating our on-going support to sports and sports followers around the world,” added Salem Obaidalla

The act ended with an exchange of gifts. Real Madrid presented Emirates representatives with a customised shirt, and in turn received a scale replica of one of the airline’s airbuses. [Source: Real Madrid.com]

Emirates keeps a strong footprint in global football. After partnering with major clubs, the UAE airline adds Real Madrid to its portfolio.

Karl Lusbec

 

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2 thoughts on “Emirates to Partner with Real Madrid

    […] 100 2012 Best Global Brands. With a major stadium naming rights deal with Arsenal in addition to global partnerships with Real Madrid, AC Milan, PSG, the UAE airlines is absent on this […]

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    Emirates and Real Madrid: The Sky is the Limit | said:
    April 16, 2013 at 11:23 am

    […] a deal with Real Madrid, and adds another global club to its already strong clubs portfolio. Emirates is already a Real Madrid partner, but only falls into the second tier partners category. This new deal will simply make Emirates the […]

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