Thomson, the Official Euro 2012 Tour Operating Programme

Hi everyone,
According to Sport Industry biz, Thomson Sport has been appointed as Licensed Tour Operator for UEFA Euro 2012, and will work with the official tour operating programme rights across all the qualified European territories, excluding the host countries Poland and Ukraine.

The partnership will also give the company a guaranteed allocation of match tickets. As part of the agreement, Thomson Sport will operate the England and Republic of Ireland programmes and will appoint other TUI Travel PLC tour operators and partners across each qualified European territory the license to distribute fan travel packages to their respective markets.

Marc Bennett, managing director of TUI Travel’s Sport Division, which includes Thomson Sport, said: ‘We have a proven track record of delivering both quality and value at a variety of sporting events and are delighted to be appointed as Licensed Tour Operator for such a large scale and popular tournament.

We look forward to ensuring fans will be able to relax and enjoy the tournament, knowing our experience means they are in trusted and capable hands.’

‘With Thomson Sport being part of a global organisation, we are also able to draw on a much larger network of travel businesses who will be working together to make sure fans get the best experience possible.’

Thomson Sport’s existing football contracts include the official Accommodation Agency for UEFA Euro 2012 for officials, media representatives and commercial partners and the official England fans overseas provider for The FA.

Thomson Sport was also an official tour operator for the 2010 FIFA World Cup in South Africa.

More than 1.4 million supporters are expected to travel to Poland and Ukraine for the 14th UEFA European Football Championship, which will be held between 8th June and 1st July 2012.

The tournament will consist of 31 matches in eight stadiums – Gdansk, Poznan, Warsaw and Wroclaw in Poland and Donetsk, Lviv, Kharkiv and Kyiv in Ukraine.

This will be the last time 16 teams compete in the final tournament, as the number is set to increase to 24 in 2016.

Karl Lusbec