Hi guys,
A lot happened in 2011 in the football marketing world. It’s been a fantastic year with astonishing sponsorship activations, significant product launches, scandals and more. Here is a timeline of the main 2011 football marketing highlights. I wish you a fantastic year 2012!
Continue reading “2011 Football Marketing Highlights”
Hi everyone,
Manchester United has teamed up with the Western India Football Association to bring a club-sanctioned coaching program to Mumbai.
Continue reading “Manchester Utd Launch Football School in India”
Hi all,
Real Madrid superstar Cristiano Ronaldo received 2 awards in Dubai. The Footballer of the year and Globe Soccer award. A couple of more trophies for the Portuguese international.
Continue reading “Cristiano Ronaldo Receives Award for Footballer of the Year and Globe Soccer Award at Dubai”
Hi everyone,
Pizza Hut Park in Dallas will be renamed FC Dallas Stadium on Jan. 7. The pizza chain dropped its sponsorship of the stadium, effective Jan. 1, to focus on other sports marketing channels.
Continue reading “Pizza Hut Dropped Dallas Stadium Sponsorship”
Hi guys,
Puma’s football efforts in Africa paid off. Ivory Coast star Yaya Touré who last night was voted winner of the African Player of the Year award.
THE FOOTBALL LOUNGE WISHES YOU A MERRY CHRISTMAS AND HAPPY HOLIDAYS!!
Hi folks,
The Houston Dynamo’s new home has a name ahead of its May 12 debut. The MLS franchise will play in BBVA Compass Stadium beginning next season thanks to a newly announced naming rights deal with the banking giant based in Birmingham, Alabama.
Continue reading “New Naming Rights for MLS Dynamo Houston”
Hi everyone,
UEFA has unveiled the new visual identity created specially for the UEFA Champions League Final Munich 2012. The final will take place at the Fußball Arena München on Saturday 19 May.
Continue reading “Munich 2012 Champions League Final Visual Identity Launched”
Hi everyone,
Adidas and UEFA have announced the extension of their long-term partnership for the UEFA Champions League and UEFA Europa League as well as the UEFA Super Cup and UEFA Women’s Champions League.
Hi everyone,
UEFA today announced the award of the 2012-15 UEFA Champions League and UEFA Europa League French language media rights in Sub-Saharan Africa to CANAL+ AFRIQUE.
Hi all,
Sky Sports has agreed a five year extension to its deal with Opta for detailed live performance stats during coverage of several sports.
Hi everyone,
Manchester United chief executive David Gill is to lead an immediate financial review at Old Trafford as the club’s owners, the Glazer family, take steps to assess the ramifications of a potential £20million shortfall in prize-money following the club’s group stage elimination from the Champions League.
Continue reading “Manchester United in Europa League: A True Loss?”
Football Marketing XI 