Nike included a new colour palette based on the CR Mercuroal IX boot. It is a fusion of white, neon orange, neon yellow and orange safari print. The safari print is inspired by the Mercurial Vapor Superfly II.
Nike is maximising on the marketing potential of its top athletes, and CR7 is one of the most marketable within their entire portfolio. The focus is not only on footwear, other categories feature the Portuguese international top products.
Take a look.