Thomas Van Schaik, the adidas Global Brand Director explains why the World Cup is the ‘ultimate platform’ for adidas marketing efforts. A must watch video starring Thomas and his unique style and personality.
Marketing activities, Brazuca, the impact of social media, the Suarez case, engaging consumers, competition, etc.
At the Sports Pro TBC Conference last week, many topics were touched upon and Thomas shares insights with intelligence, humour and his unique style.
A must watch!