Brazil

Usain Bolt Flows Faster with VISA

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bolt visa

Hi guys,
Visa’s new World Cup campaign has seen Usain Bolt hang up his running shoes and slip into a pair of football boots to push its ‘Flow Faster’ message.
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Nike F.C. Celebrates 20 Years of Brilliant Football.

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FClockup_large

Hi everyone,
A key date in Nike football is July 1994 when Nike went to “thermonuclear war” over football. A statement was made – glory is granted to those who risk everything.

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Neymar Joins Castrol Players Portfolio

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CASTROL NEYMAR

Hi everyone,
Castrol has signed a one-year global brand ambassador deal with Brazilian star Neymar, an agreement that is set to complement Castrol’s deal as an official sponsor of Brazil’s 2014 World Cup.
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Nike Keeps Players Cool During World Cup 2014

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Hi everyone,Nike Pro Hypercool 3.0
Football brands have started to communicate around the 2014 World Cup. While Puma stresses its partnership with the Uruguay Federation, Nike creates a cooling technology for players during the event.
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Uruguayan ghost of 1950 in Brazil

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Puma 1950 Ghost

Hi everyone,
16 July 1950. Uruguay stunned the world with their 2-1 victory over Brasil at the overcrowded Maracaña stadium. Supposedly, this “tragedy” is still haunting Brasilians today. Puma is using this unforgettable event to communicate on the 2014 World Cup and leverage its marketing rights with Uruguay. 
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World Cup 2014 Prize Money Increased to 37%

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Hi everyone,world-cup-2014-logo
FIFA have announced the total contributions for the participants of the 2014 FIFA World Cup have been increased to 37 per cent compared with the last edition in South Africa in 2010.
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Dare to be Brasilian: New Nike Football Ad

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Nike Dare to be Brasilian 2013

Hi everyone,
Nike football released their new ad featuring Brasilian players’ styles, skills and football culture. Fun, inspirational Nike stars its famous icons such as Thiago Silva, Neymar, David Luiz, Paulinho and Bernard. Even Ronaldo and Scorlari have their seconds of shine.
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