Manchester United and Chevrolet: The Global Marketing Platform for the One World Futbol Project

Chevrolet and One World Futbol Project

Hi everyone,
Chevrolet and Manchester United officially kicked off their 7 year partnership. This deal is also a significant platform for the One World Futbol Project. A global initiative founded by Sting, designed to resolve conflict and build community through the power of play.
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#Drivenby Manifesto: Chevrolet Unites Liverpool and Manchester United

Hi guys,Chevrolet Logo
When you are sponsoring 2 Premier League global clubs, one of the difficulty is to embrace the unique message and values of each club. Chevrolet is facing this scenario and came up with a compelling way to communicate the values of Manchester United and Liverpool FC at the same time.
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