David Beckham has officially confirmed that he will own a Major League Soccer franchise located in Miami by 2015.
Continue reading “David Beckham MLS Franchise Owner”
David Beckham has reportedly identified PortMiami as the top potential site to develop a stadium to house a Major League Soccer expansion franchise.
Continue reading “Miami Stadium Site for Beckham’s MLS Franchise”
I recently outlined how non football companies can utilise football in order to showcase their products. LEGO is a great example. After paying tribute to David Beckham’s career, here is another piece from MORI Pictures featuring the 1998 World Cup game Norway vs Brasil.
Continue reading “When LEGO Bricks Tell a Football Story”
What I enjoy about the LEGO brand is the unlimited creativity it offers. MoriPictures gave a creative and innovative hommage to David Beckham carrer utilising the LEGO bricks. A one-of-a-kind entertaining way to thank the Spice boy.
Continue reading “LEGO and Mori Pictures Pay Tribute to David Beckham”
From January to June this year, David Beckham arrived in the French capital to strengthen Paris Saint-Germain football club and he played a vital role in securing the French championship.
Continue reading “David Beckham Supports the Necker Enfants Malades Hospital and the Cekedubonheur Charity”
IMG Worldwide, the global sports, fashion and media company and strategic partner of the China Soccer League (CSL), announced that it had negotiated a major partnership between China Auto Rental (CAR), the largest company in China’s burgeoning car rental industry, and iconic footballer David Beckham. This new partnership builds on the extraordinary commitment Beckham has made to developing and inspiring young Chinese to follow and play the sport of football.
Emirates airlines and Lique 1 Champions Paris Saint-Germain have confirmed the extension to their sponsorship agreement up until the end of the 2018-19 season.
Continue reading “Emirates and Paris St Germain: 5 More Years”
AS Roma dropped their partnership with Kappa back in November 2012 due to serious defect. The Giallorossi recently signed a deal with Nike starting for the 2014-2015 season. But what will Roma wear during the 2013-2014 season? My take.
Continue reading “AS Roma Kit Sponsor for 2013-2014: Any Ideas?”
French football giants, Paris Saint-Germain, today unveiled its new brand identity with a updated logo translating their work carried out on the strategic foundations of the new Paris Saint-Germain brand.
Emirates and PSG signed a five-year extension to their shirt sponsorship deal. Dubai-based Emirates has sponsored PSG since 2006 and its current deal, reportedly worth US$5.5 million a year, is due to expire in 2014.
Continue reading “Emirates Extends PSG Shirt Sponsorship”