The Football League have introduced their Official Clubs’ Android App for the 2011/12 season, allowing fans to keep in touch with their team wherever they are and whatever they are doing.
A piece of sports broadcasting history will be made on Friday as the opening match of the new FA Cup season will become the first game to be broadcast live on the Facebook social network.
Continue reading “Facebook to Air Live F.A Cup Match”
Another article about Puma today. Tottenham Hotspur and Puma launched a great marketing activation for the Spurs 2011-2012 Home kit season: Guess The kit on Facebook. This social media platform is definitely the prefered one for sports manufacturers.
Continue reading “Puma Offers Spurs Fans the Chance to Guess the Tottenham 2011-2012 Kit”
Football sponsorship can be severely damaged by world headlines. FC Nürnberg supporters expressed anger and concern against Areva, their club sponsor. After the Fukushima accident in Japan, FCN fans ask for the partnership between french nuclear company areva and the Franconian club not to be prolonged.
Continue reading “FC Nürnberg Fans Against Areva Sponsorship”
According to TechRadar.com, Manchester United have explained how they use Facebook to expand their fanbase and bring more money into the club. The Premiership club has one of the strongest brands in world football, and uses Facebook because it aligns with the same demographic as its fans across the world.
Continue reading “Manchester United Outlines its Facebook Strategy”
Well it’s all over the web, and could not not report it here. adidas launched the AFA (Argentina Football Association) football kits with which they will play at the América Cup. The presentation was made via Facebook and counted with the presence of the head the Argentine Football Association (AFA) Julio Humberto Grondona and striker Lionel Messi.
Continue reading “adidas Launches the Argentina Home and Away Kits”
On 17 November 2010, the French Football Federation (FFF) wore adidas gear for the last time against England. The 2-1 victory ended a 38 year old partnership between adidas and the FFF. From January 1, Nike officially took over.
Continue reading “French Football Federation: Made in Nike”