LEGO bricks are a fun and compelling way to tell a story. The Danish brand has been showcasing football major events, such as David Beckham’s career. Today, LEGO shows us the 2015 Champions League final in bricks.
Continue reading “FC Barcelona Beat Juventus One LEGO Brick at a Time”
Manchester United along with their online gaming and betting partner bwin, have launched the first football club-based, real money casino app, the ‘bwin Manchester United Casino’.
Continue reading “FC Barcelona and Bwin Launch Real Money Casino App”
Digital Sports Media, a journal that specializes in sport and new technologies, has found FC Barcelona to be the world leader on digital media with more than 117 million followers.
Real Madrid is still the world’s most valuable sports team. Forbes published its most valuable sports team list, and football trusts the podium with the Merengues ($3.44 bn), FC Barcelona ($3.2bn) and Manchester United ($2.81).
Continue reading “Real Madrid Still the Most Valuable Team and the Most Globally Impactful Brand”
The yesterday Villareal v FC Barcelona game was intense, but stained (again) by racism. Dani Alves got a banana thrown at him. Here we go again.
Continue reading “Racism in Football: We are all Monkeys”
Marketing agency MediaCom Sport has entered into a commercial partnership with Barcelona and Brazil football star Neymar.
Continue reading “Neymar Partners with Global Agency MediaCom”
Castrol has signed a one-year global brand ambassador deal with Brazilian star Neymar, an agreement that is set to complement Castrol’s deal as an official sponsor of Brazil’s 2014 World Cup.
Continue reading “Neymar Joins Castrol Players Portfolio”