The FIFA partners’ concerns continue. Visa released a statement about FIFA in the wake of U.S. corruption charges against football’s governing body. In Visa’s statement, the company expressed disappointment, and mentioned reassessing its sponsorship if FIFA did not immediately make changes.
What a day!! My Tweeter feed was going crazy about the raid and arrest of FIFA officials for bribery and corruption allegation. I scanned the web to find out how FIFA sponsors would react and ultimately, what would their actions be. This is what they said.
McDonald’s, in partnership with the four home nation football associations and their kit suppliers Nike and adidas, has launched of the second year of its Accredited Club Kit Scheme.
Continue reading “McDonald’s Continues to Tap into Grassroots Football”
Castrol, Continental and Johnson & Johnson severed their 2nd tier partnership with FIFA, joining Sony and Emirates who recently did not extend their sponsorship with the world football governing body.
Continue reading “Castrol, Continental and Johnson & Johnson Quit FIFA Sponsorship: A New Trend?”
Visa has claimed more transparency from FIFA if it wants to restore public trust after the head of the football body’s internal corruption investigation disavowed Michael Garcia’s report.
Continue reading “VISA and Coca-Cola Want More Transparency from FIFA”
Following Emirates pulling out of FIFA partners portfolio, Sony announced to plan not to renew its sponsorship contract with the Football Governing body. The Japanese electronics maker needs to prioritise its restructuring efforts, people familiar with the matter told Reuters.
Continue reading “Sony Not Planning to Renew FIFA Sponsorship”
During the 2014 World Cup in Brazil, FIFA partners raised concerns at bribery allegations over the 2022 World Cup in Qatar bid. Emirates, FIFA’s official airline partner said it won’t extend the contract that began in 2006 and concludes this year.
Continue reading “FIFA World Cup Partners: Emirates Pulls Out”