Back in January, Manchester United was the first team valued at $3 Billion. Now, according to Forbes, Real Madrid is worth $3.4 billion.
Continue reading “Forbes Values Real Madrid at $3.4 Billion”
Nike has tapped the Middle East Licensing Company, a partnership between Shooting Stars and the Nordic Licensing Company, to represent its football clubs in the Middle East.
Continue reading “Nike Strengthens its Licensing Strategy in the Middle East”
If there is a one characteristic that defines Cristiano Ronaldo it’s speed. Nike launched the new Cristiano Ronaldo 2013 collection based on speed and pace.
Continue reading “Nike Launches Summer 2013 CR7 Collection”
Manchester United announced on Tuesday they will visit Japan as part of their pre-season tour of Asia, giving a chance for Japanese attacking midfielder Shinji Kagawa to dazzle his home fans.
Continue reading “Manchester United in Japan for 2013 Summer Tour”
The Champions League 2011-2012 epic final in Munich triggered massive revenue for the participating teams. It is by far the most lucrative club football competition even for clubs knocked out at group stage.
Continue reading “Champions League Revenue 2011-2012: Chelsea Win Again”
UEFA has unveiled the new visual identity created specially for the UEFA Champions League Final Munich 2012. The final will take place at the Fußball Arena München on Saturday 19 May.
Continue reading “Munich 2012 Champions League Final Visual Identity Launched”
2010-2011 Champions League distribution revenue increased for winner and runner up compared to the last year. Interestingly enough, the 2010 Champions League runner up received a larger amount than the 2010 Champions League winner.
Continue reading “2010-2011 Champions League Distribution Revenue: The Winner is Manchester Utd!”
A couple of days ago, I published an article about the money the Champions League winner and runner up will receive. John Smith, one Football Lounge reader asked the following question: Please tell me where this money is coming from, because it is substantially more than the performance related payments UEFA pay; figures you have outlined in your previous article, unless the market pool for the national associations of England and Spain respectively have grown enormously over the past year. John, a complementary article from MasterCard News. Hope this answers your question! Continue reading “The Champions League Final: The Richest Sport Final Ever”
For those familiar with my Football Lounge, you do know my strong interest in SPORT+MARKT football marketing reports. FC Business provides a spot on analysis. Spain’s Primera División, generated revenue of approx. EUR 190 million in the past season, making them the top grossing league in Europe according to the European Football Merchandising Report 2010 by SPORT+MARKT and PR MARKETING.
Continue reading “Spanish League Leads the Merchandising Race”