Manchester United have recorded record revenues of £515.3m in the 2016 financial year, becoming the first UK football team to break the £500m barrier.
Continue reading “Manchester Announced a Staggering £515m in Revenues”
Colombia inked a major licensing deal with Manchester United. The US outdoor brand will create a dual branded outerwear for outdoor pursuits, including hiking, climbing, mountaineering, and water and snow activities. The collection will debut in fall 2016.
Manchester United reported that revenue from its Nike managed merchandising business, which Adidas will take over next season, continued to decline in the fiscal second quarter.
Continue reading “Manchester United Revenues Drop due to no Champions League Participation”
Manchester United and Abengoa have announced today a global partnership which will see the club enhance and develop its sustainable business practices.
Continue reading “Manchester United Partners with Abengoa: The Reds Go Green.”
Real Madrid is still the world’s most valuable sports team. Forbes published its most valuable sports team list, and football trusts the podium with the Merengues ($3.44 bn), FC Barcelona ($3.2bn) and Manchester United ($2.81).
Continue reading “Real Madrid Still the Most Valuable Team and the Most Globally Impactful Brand”
That’s it. Today, adidas announced a record 10 year partnership deal with Manchester United worth £750 million ($1.28bn). It was to be expected after Nike recently ended negotiations with the Red Devils. Let’s have a look at how things rolled out and the outcome.
Continue reading “adidas and Manchester United £750m Deal: A Can of Worms?”
Next season, we will see Manchester United kits featuring another brand manufacturer than Nike’s. The swoosh ended the negotiations stating that the terms being sought by the English Premier League football club do not represent good value for the Nike brand and shareholders.
Continue reading “Nike Exiting Manchester United Kit Deal”
Chevrolet and Manchester United officially kicked off their 7 year partnership. This deal is also a significant platform for the One World Futbol Project. A global initiative founded by Sting, designed to resolve conflict and build community through the power of play.
Continue reading “Manchester United and Chevrolet: The Global Marketing Platform for the One World Futbol Project”
According to the Daily Mail, adidas is close to sign Manchester United. The 3-stripes are in pole position to clinch a world record kit deal with the Red Devils.
Continue reading “Manchester United and adidas: A World Record £60m a Year Kit Deal?”
Manchester United launched a ground breaking partnership and marketing activation with Google+. The Red Devils will offer a select group of international fans the opportunity to participate in the first ever Google+ Hangout on the pitch-side boards at Old Trafford.
Continue reading “Manchester United and Google+ Launch a One of a Kind Fan Experience”
Aon has agreed an expansion of its current partnership with Manchester United, to serve as the presenting sponsor of Man Utd’s 2014 pre-season tour to the United States.
Continue reading “AON Takes Manchester United to the 2014 U.S Summer Tour”