Real Madrid Still the Most Valuable Team and the Most Globally Impactful Brand

Hi everyone,real-madrid logo
Real Madrid is still the world’s most valuable sports team. Forbes published its most valuable sports team list, and football trusts the podium with the Merengues ($3.44 bn), FC Barcelona  ($3.2bn) and Manchester United ($2.81).
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adidas and Manchester United £750m Deal: A Can of Worms?

Manchester United Old Trafford

Hi everyone,
That’s it. Today, adidas announced a record 10 year partnership deal with Manchester United worth £750 million ($1.28bn). It was to be expected after Nike recently ended negotiations with the Red Devils. Let’s have a look at how things rolled out and the outcome.
Continue reading “adidas and Manchester United £750m Deal: A Can of Worms?”