Nike Spent More than $6 Billion on Endorsement Deals in 13 Years

Hi everyone,Nike Pro Hypercool 3.0
Nike keeps on spending on partnership deals with athletes, teams and leagues. As of May 31, 2015, the swoosh spent a massive $6.192 billion on those sort of endorsements, up 32% over the same period from the prior year. Sports Business Daily, which broke down Nike’s spending in sponsorships and endorsements going all the way back to 2002. Have a look.

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Nike Chairman Phil Knight, who Revolutionised Modern Football to Step Down

Hi everyone,Phil Knight
Phil Knight, the co-founder of Nike, has recently called time on a more than 40-year career as chairman of the sportswear company. Nike said on Tuesday that Knight has recommended that Mark Parker, the company’s chief executive, should succeed him as chairman sometime next year. Further, the company also named Travis Knight, his son, as the newest member of Nike’s board of directors.

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