Jérôme Valcke, the secretary general of football’s world governing body Fifa, has paved the way for a winter World Cup in 2022 by claiming today that the tournament in Qatar will not take place in the summer.
Continue reading “2022, The First Winter World Cup?”
Qatar Tourism Authority uses Paris St Germain’s image to boost and promote tourism in Doha. After signing a meaningful deal with PSG, Qatar Tourism Authority could not have leveraged its marketing right better.
Continue reading “Paris St Germain Promotes Qatar Tourism”
Eiffage SA lost money on building the state-of-the-art soccer stadium in Lille for the 2016 European championships. It’s banking on a return coming from outside of France.
Continue reading “French Stadiums Target Qatar to Offset Home Losses”
FC Barcelona has extended its partnership with telecommunications firm Etisalat through to June 30, 2017, while the club has announced it will unveil its new shirt sponsorship agreement with Qatar Airways on March 4.
Paris Saint-Germain have inked a huge deal with the Qatar Tourism Authority (QTA) that will bring the Ligue 1 leaders more than €150 million ($198.5m) over each of the next four seasons, according to reports.
Continue reading “Paris St Germain Inks meaningful Deal with Qatar Tourism Authority”
Barcelona announced today that Qatar Airways will be displayed on their shirts. The club will receive payments of Eur30.5 million, Eur32 million and Eur33.5 million until the current agreement with QSI expires on June 30, 2016. A UEFA Champions League victory will be worth an additional Eur5 million.
Continue reading “Qatar Airways Lands on FC Barcelona Shirt”
Al-Jazeera is very serious about football and has landed another domestic Ligue 1 media rights package. After acquiring the Champions League TV rights for the french market AND the Ligue 1 TV rights, the Qatar-based broadcaster had secured rights for an additional six live Ligue 1 games per round on pay-per-view, together with a weekly football magazine-style programme.
When QSI (Qatar Sports Investments) bought a 70 per cent ownership stake in French football club Paris Saint-Germain (PSG) earlier this year, La Parisienne newspaper ran an article introducing the new man at the helm under the headline: ‘Le mysterieux Nasser al-Khelaifi.’
Continue reading “Nasser al-Khelafi, a Man with a Vision”
The arrival of Qatar investment authority as the club’s new owners has allowed the Parisian club to find its colours in terms of marketing the brand. The only problem is that the capital club had not anticipated such enthusiasm and now finds itself a victim of its own success.
Continue reading “PSG Expecting Record Sales Shirts”
A couple of weeks ago, I pointed out Barca fans disappointment of the partnership between the Catalan club and Qatar Foundation, as them (the fans) wanting the butter, the money for the butter and the dairyman’s daughter. The debate is now over. Indeed, the members have unanimously accepted the shirt sponsorship deal with Qatar Sports Investment that will bring in 171 million euros over five years.
Continue reading “FC Barcelona and Qatar Foundation: A Done Deal”
Over the past two weeks, Qatar has been heavily involved in french football. Indeed, after Qatar Investment Authority (QIA) bought 70% of PSG, Al Jazeera invested more than €90 million for the Ligue 1 TV rights from season 2012 to 2016.
Asian Football Confederation (AFC) President Mohamed Bin Hammam has confirmed that he will contest FIFA chief Sepp Blatter’s campaign for a fourth consecutive term as the president of world soccer’s governing body. Bin Hammam’s challenge will be the first that Blatter has faced for his presidency in nearly a decade after the Qatari confirmed that he would stand against the Swiss incumbent in the June 1 elections.
Continue reading “DISCUSSION: Bin Hammam Challenges Blatter: Thoughts?”