Air Partner, the world leading air charter broker, has secured exclusive availability on a Boeing 737-400 aircraft to fly teams and supporters to The UEFA Champions and Europa League fixtures this season.
BT Sport have stunned the UK sport broadcast market by securing exclusive media rights to the UEFA Champions League & UEFA Europa League for £897 million.
Continue reading “BT Sport to Broadcast UEFA Champions League for Almost £1 Billion”
UEFA has revealed its Champions League and Europa League distribution system for the 2013-14 season, with the estimated gross commercial revenue from the Champions League and Super Cup estimated at €1.34bn ($1.8bn).
Continue reading “UEFA Unveil Champions League and Europa League Revenue Distribution System”
World Cup 2014 is around the corner, and adidas as the official Sponsor, Supplier and Licensee of the event communicates strongly its leadership in football. The 3-stripes target €2 billion in sales in the football category in 2014, and focus on the several marketing segments.
Continue reading “adidas Targets €2 Billion sales in Football in 2014”
Hi guys!I wish you a fantastic year 2013. All the best to you who read, write, talk and contribute to this blog. I made a recap of the top 10 football marketing milestones that must be remembered in 2012.
Continue reading “Happy New Year! The 2012 Football Marketing Milestones”
HTC has agreed a deal with UEFA to partner both the Champions League and the Europa League football competitions.
Patrick Vieira explains a new initiative from The Western Union Company, the new Global Partner of the UEFA Europa League, and the Western Union Foundation, who will turn every successful pass in this season’s competition into funding to support one day’s education for young people around the world.
Continue reading “Vieira Launches the Western Union PASS Initiative”