ESPN Launches Global Multi-Platform Football Brand

Hi everyone,
ESPN, Inc. this week will introduce ESPNFC, a new multi-language and multi-country brand for soccer fans around the world across TV, radio, print, online, print and mobile.  Just in time for the 2012 UEFA European Football Championship, the new offering will bring together all of ESPN’s soccer properties and house them under one universally recognized name. 

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Al Jazeera Acquires Euro 2012/2016 Deals and Strengthens its Presence on French Market

Hi everyone,
I published on The Football Lounge a couple of articles about Al Jazeera strengthening its presence on the french football market. Al Jazeera has recently re-enforced its new-found position as the dominant force in football broadcasting in France by acquiring a major rights deal to cover UEFA Euro 2012 and 2016 alongside free-to-air channels TF1 and M6.
Continue reading “Al Jazeera Acquires Euro 2012/2016 Deals and Strengthens its Presence on French Market”

Thomson, the Official Euro 2012 Tour Operating Programme

Hi everyone,
According to Sport Industry biz, Thomson Sport has been appointed as Licensed Tour Operator for UEFA Euro 2012, and will work with the official tour operating programme rights across all the qualified European territories, excluding the host countries Poland and Ukraine.
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Sportfive appointed by UEFA to market media rights to EURO 2012 in Asia

Dear all,
According to UEFA.com, the European football governing body has been appointed Sportfive as the exclusive sales agency for the media rights to UEFA EURO 2012 in numerous markets in Asia (excluding Brunei Darussalam, Indonesia, Japan and Malaysia) and across all of Oceania. The agreement covers a total of 49 territories, including China, Thailand, Hong Kong, Singapore, India, Vietnam and Australia.
Continue reading “Sportfive appointed by UEFA to market media rights to EURO 2012 in Asia”